The Spirit of a Champion: Renè De Silvestro’s Journey to the Big Show

February 28, 2018 1 min read

Renè De Silvestro was just seventeen years old when he hit a tree while skiing. The aspiring racer sustained severe spinal cord injuries, yet these injuries came to strengthen his spirit. With hustle, grit, and tremendous determination, Renè returned to the slopes on a sit ski. And just four years after his accident, he made his debut on the World Cup podium. Now, he’s gearing up to compete on the world’s biggest stage.
Read More

Backpacker Mag Offers High Praise for Shred's Slam Cap NoShock Helmet

November 17, 2017 1 min read

After using and abusing Shred's Slam Cap NoShock helmet extensively, the gear testers at Backpacker are quick to sing its praise.
Read More

Shred Takes on the Eyewear Industry with a Kickstarter Campaign for its Breakthrough Collection of Sunglasses

November 08, 2017 3 min read

Shred is proud to unveil a Kickstarter campaign for its Shred Boost sunglasses. Thanks to their liquid-cast urethane lenses and strategically engineered frames, these shades offer unrivaled optical clarity, durability, and style. They're also the brainchild of a two-time Olympic champ and a materials engineer.


Read More

Shred Partners with the Kelly McGarry Foundation and Signs Rising Star Sam Gale

October 27, 2017 5 min read

Shred has partnered with the Kelly McGarry Foundation to develop a helmet and goggle collection that pays homage to the legendary rider while supporting the foundation's grassroots initiatives. And to unveil this partnership, Shred has signed New Zealand rising star Sam Gale.

Read More

Shred Joins 1% for the Planet

October 25, 2017 4 min read

Shred has joined 1% for the Planet and will donate 1% of all sales from its website to environmental initiatives. In conjunction with its commitment to the organization, Shred will be supporting Protect Our Winters. These partnerships coincide with Shred’s ten year anniversary and the launch of its completely redesigned website, which aims to offer a more immersive experience and forge deeper connections with consumers.

Read More